Student Study Site for Ad Critique
How to Deconstruct Ads in Order to Build Better Advertising
Nancy R. Tag
Tag - Ad Critique - How to Deconstruct Ads in Order to Build Better Advertising


Introduction to the Student Study Site

About the Book

This site is intended to enhance your use of Ad Critique: How to Deconstruct Ads in Order to Build Better Advertising by Nancy Tag. Please note that all the materials on this site are especially geared toward maximizing your understanding of the material.

The following materials are available on this site:

Chapter Resources

Web Resources:
These links to relevant websites direct both instructors and students to additional resources for further research on important chapter topics.

Video Links:
Carefully selected, web-based video resources feature relevant interviews, lectures, personal stories, inquiries, and other content for use in independent or classroom-based explorations of key topics.

Recommended Readings:
Interesting and relevant supplements provide a jumping-off point for course assignments, papers, research, group work, and class discussion.


Acknowledgments and Thanks

We gratefully acknowledge Nancy Tag for her creation of a wonderful textbook, as well as an outstanding ancillary package to accompany this text.